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ā€œIKEAā€™s Royal Sleepoverā€ WEIRD Marketing Strategy #13 It all started on Facebook, a group was created ā€˜I Wanna Have a Sleepover in IKEAā€™ and the number of members joined were 10K,IKEA Selected 100 lucky people to spend the night in their showrooms.

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Anonymous

Anonymous 3

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Great one ! And congrats on the short listing!

1 replies1 like
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