โIKEAโs Royal Sleepoverโ
WEIRD Marketing Strategy #13
It all started on Facebook, a group was created โI Wanna Have a Sleepover in IKEAโ and the number of members joined were 10K,IKEA Selected 100 lucky people to spend the night in their showrooms.
๐ That's called Viral Marketing ๐ฅ
Pune man spent over 5 lakhs on billboards,
"Sakshi dhokebaaz hai" was written on them.
He said he loved her but his girlfriend named Sakshi cheated on him and that's why he started all this .