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LIKHITH

"You never know" • 1y

"LOGO MADE THIS COMPANY LAKHS" Wanna know how? Check this below Welcome to OUT OF THE BOX MARKETING! EP-10 (Mecedes benz) Mercedes-Benz is a well-known player in the luxury car market. They organized an event called 'TEST DRIVE WEEK' where we could go to their showrooms and test drive their vehicles. They used a brilliant statergy to promote this event. Essentially, they made many dummy Mercedes-Benz logos and sticked them onto their competitors' automobiles along with a letter of marketing that said "In this TEST DRIVE WEEK Come check out our cars" Simple yet outstanding. Mercedes sales rocketed by 30%. What do you guys think? Do let me know and ... Consider a like and follow for more ;)

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