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Jaswanth Jegan

Founder-Hexpertify.c... • 1y

“Zomato’s Badword Abbreviations” Failed Marketing Strategy #4 In 2017, Zomato launched an outdoor advertising campaign in major cities that used the Hindi abbreviations "MC" and "BC" for mac n' cheese and butter chicken.The campaign was criticize

LIKHITH

ON NE SAIT JAMAIS • 1y

Apart from this Zomato marketing team is dope!🌟

Jaswanth Jegan

Founder-Hexpertify.c... • 1y

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