Back

“Audi’s Regards Women as Used car” Failed Marketing Strategy #3 In an Audi commercial from China, a mother-in-law interrupts a wedding ceremony to inspect the bride, checking whether she's up to standard. The older woman grabs the bride's nose and

All they do is actually play with cultural stereotypes. (Regional marketing teams) goes wrong when the Virality is Too high, resulting in the content going outside the country.