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M S Shaikh

Stealth • 5m

What will be the Future of Hood App?

Akshat Aggarwal

Stealth • 5m

Hood needs to work on their unit economics. Their retention rate is very low, the biggest reason being the absence of a massive user base due to which conversations remain dry. Moreover the founders aren't very hyper active on socials, promoting it. They have a poor GTM strategy. Social platforms earn through user data and ads and the app being anonymous, where our identity is hidden, how do they earn profits? Moreover what I feel is anonymous apps are early for Indian audience. As in the case with reddit, who still doesn't have a loyal Indian user base. Indian social media's doesn't work this way. People use Snapchat to add filters to their photos and beautify it and then they use the same photo to upload it on Instagram. The point is that Indians use socials for a very particular reason, which I feel Hood lacks. I would like to ask is Hood really solving a great problem? Or is it Hood App being a solution which was crafted into a problem. Let me know your thoughts on this! 🔵

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