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There’s a famous saying: ask investors for money, and they’ll offer you advice; ask investors for advice, and they’ll offer you money.

When a Brand Name Becomes the Language You don’t search, you Google. You don’t buy adhesive, you grab Fevicol. You don’t ask for toothpaste, you ask for Colgate — even if it’s not Colgate. This is what marketers dream of: Becoming the noun. The act

Have you ever come across ads on Instagram or Facebook claiming that you can order literally anything on Amazon without paying the full amount—just a small payment after delivery? Well, I knew it was some kind of scam, but I wanted to see how it actu

𝗘𝘃𝗲𝗿 𝘁𝗿𝗶𝗲𝗱 𝘁𝗮𝗹𝗸𝗶𝗻𝗴 𝘁𝗼 𝗔𝗜 𝗹𝗶𝗸𝗲 𝗶𝘁’𝘀 𝘆𝗼𝘂𝗿 𝘁𝗲𝗮𝗺𝗺𝗮𝘁𝗲? Instead of saying “Can you do this?”, say “I’m trying to figure this out…” It’s a small shift, but it changes everything. Suddenly, it doesn’t feel like you’r

TALENT IS OVERRATED—CONSISTENCY WINS❗ You don’t need to be the smartest or the most talented—you just need to show up every single day. The ones who stay consistent, even when they don’t feel like it, are the ones who make it. Keep grinding, keep pu

We obviously ask AI about things we don’t know, once try asking it about something you do know and see if it’s right. In a world full of garbage (people, ideas, physical waste) the last thing we need is more slop. I’m not against AI, just how the

“I need to think about it” means two things: 1. They don’t feel the desire to own it. 2. You didn’t trigger enough emotion to make them act. Logic doesn’t close. Emotion does. If the fear of loss > reward, they’ll walk. Make the upside irresistibl

People buy for 2 reasons: Desire for gain Fear of loss But fear is 2.5x more powerful. Don’t just show how good life gets with your product Make them feel what they’ll lose if they don’t act. Fear drives action. Use it wisely.

Startups don’t fail because people dislike the product. They fail because people can’t fit it into their lives. A habit is the real MVP. The easier the tool is to adopt, the faster it becomes invisible... and that’s when it scales. The lesson: don’

Your brand isn’t what you say it is. It’s what people say about you when you’re not in the room. Logos, taglines, and aesthetics don’t build trust—consistency does. Every interaction, every product, every response shapes the story people tell about