Today I Learned #5
When Steve Jobs hated Transformer Franchise
Steve Jobs, Apple's late co-founder and CEO, was renowned for his uncompromising pursuit of excellence and meticulous control over Apple's brand image. Surprisingly, Jobs took issue with
APPLE'S VISUAL LANGUAGE
Steve Jobs believed that a consistent visual language was essential for creating a brand identity.
- iOS
- Apple Store
- Hardware
- Advertising
It helped to establish Apple’s reputation as a company that was always focused