Trust in Brands vs. Specialization:
- In India, a successful brand crossing into new markets carries our trust.
• We buy into their legacy, not just products.
- In the US, it’s about niche expertise.
• Tesla is trusted for EVs, but a Tesla phone
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Nawal
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SELF • 1y
Thats an emotional behavioural pattern, on how company has postion itself and how we look or think when we see their brand or name .
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