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Vaibhav Babruwan Shingde

Stealth • 8m

Let's Cover one Undiscovered Unicorn 🦄 • ElasticRun is a B2B ecommerce platform that focuses on connecting FMCG and grocery brands with rural markets in India. • Founded in 2016 by Sandeep Deshmukh, Saurabh Nigam, and Shitiz Bansal. Funding and

Kishan Kabra

Stealth • 8m

Yes I know, I was one of the supplier from my area to elasticrun.

Vaibhav Babruwan Shingde

Stealth • 8m

But they are solving genuine problem.

Kishan Kabra

Stealth • 8m

Actually not, they are just organizing and managing.

Vaibhav Babruwan Shingde

Stealth • 8m

But due to this, problem solved for Kirana owners.

Kishan Kabra

Stealth • 8m

Nope buddy before it people used to do it by themselves only for sourcing, procurement , supply, arrangement, management, everything. now they are doing simple and making the process more costlier by charging and making kirana owners lazy & easy. And

Vaibhav Babruwan Shingde

Stealth • 8m

Yes, due to Machine learning they analyse the needs and fulfill the needs.

Kishan Kabra

Stealth • 8m

Nah. Machine learning is a part but there people are available in the market to analyse tezi mandi. Machine can't do that because it also depends on human behaviour.

Vaibhav Babruwan Shingde

Stealth • 8m

Yes but Nowadays technology is everywhere and it's great that it revolutionize the industry.

Kishan Kabra

Stealth • 8m

Can't revolutionize fully bcz at some places it depends upon the local stockists behaviour. Tezi mandi totally depends upon them for that particular area and In India we have crores of area like that.

Vaibhav Babruwan Shingde

Stealth • 8m

Yes it depends but their revenue and reach is great.

Kishan Kabra

Stealth • 8m

But If we see the market size then?

Vaibhav Babruwan Shingde

Stealth • 8m

It's billion dollars of market.

1 replies

Replies (1)

Kishan Kabra

Stealth • 8m

See, they have just took a one bottle from the sea.. Although they are doing very good in changing the mindset of kirana owners in procurement, tezi mandi, management, etc. sooner or kater they can get advantage of first mover and trust.

1 replies

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