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“Trust the Expert: How Authority Bias Builds Business Credibility and Sale Authority bias is the tendency to trust and follow the opinions of perceived experts or authority figures. In business, this bias is used to build credibility and influence d

A startup I worked with successfully launched its first campaign, selling 122 products in just two weeks. Yes, it’s true! In January, we focused on warming up their digital presence through content marketing, setting the stage to hit the market by

Commercialization of Human Milk 🥛🍼 is BANNED BY FSSAI. The Food Safety and Standards Authority of India (FSSAI) has denied permission to process or sell human milk under the FSS Act, 2006. The FSSAI has also advised that all activities related to

Please share your views about my idea of Tusktutor. This idea came from a simple thought. Whenever we try to gain knowledge about anything around the world the only option to gain it is usually by the act of reading and listening. so it gave me a thi

Hack Used By Startup #3 Clothing Brand Deals With The Trust On Quality The Challenge: A sustainable clothing brand faces skepticism regarding the durability of its eco-friendly garments despite widespread interest in environmentally conscious fashio

I brainstormed an idea to minimise RTO (Return To Origin) . (I am taking example of Apparel brand) My idea is ...... Ham soche Hai Ki , ham customers ko ek facility dete Hai jisme purchased product ke 6 ya 12 months baad woo chahe tho hamre offline

#9TDAYVC-DAY-3 First VC-Backed Company in India?? Guess!! Today’s VC Topics are: Trends Post 2008? Categories of AIF? 🎯Trends: The Industry was down until 2012 & Picked up again in 2012 by SEBI Regulations ACT. Transforming Years can be

Hey Peeps! Just want reviews on my Startup's Idea. I bet you don't wanna miss it! GIG act as your local rishtedar/companion who helps you plan your darshan and manages it end-to-end— the only thing you need for your darshan. How it works? When you a

🚀 Startup Success = Problem × Insight × Speed 🎯 Why Most Founders Fail to Raise Capital (and How You Can Win) In early-stage startups, valuation is not a number, it's a narrative, shaped by the depth of the problem, the clarity of the insight, an

The Power of User-Generated Content (UGC) User-generated content (UGC) refers to any content—like images, videos, reviews, or testimonials—created by customers or users rather than a brand. In today’s digital landscape, UGC has proven to be a powerf