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Aarihant Aaryan

Stealth • 9m

In India talking to the opposite sex is treated as a shame, yet dating apps like tinder and bumble make more money from India than most western countries In India there's a huge social stigma around interaction between the opposite sex, the social stigma becomes stronger as you go to tier 2,3,4 cities in India In social dynamics like these, dating apps turn out to be a blessing for consumers as they crave to talk to the opposite gender but have been limited to do it for a long time Where as In western countries the opportunity is small because there's no social stigma around interaction of opposite genders These dating apps helps consumers unlock that desire and discover people according to their likeness and connect with them. They solve for communication, discovery and matchmaking which is everything the consumer wants

8 replies11 likes

Replies (8)

Anonymous 7
•

Boston Consulting Group • 9m

Because of Indian social norms I would say.

0 replies

Phanirockzzz

Stealth • 9m

Exactly, I am the one. I don't know how talk, behave or what to do even infront of opposite sex. The credit goes to my school and college hostels, in interview i am in only boys. And in school it's a big mistake if you talk to them. If you are not talking with opposite gender in adolosense then it's over. You can't be normal after that.

0 replies3 likes

Anonymous 6

Stealth • 9m

I wonder how much rev does Bumble make in India or tinder.

0 replies1 like

Anonymous 5

Stealth • 9m

There is a meme based dating app too.

0 replies1 like

Anonymous 4
•

slice • 9m

Despite that there's no really succesful Indian dating app.

0 replies2 likes

Anonymous 3

Stealth • 9m

We invented Kamasutra and look at us today. So shy.

0 replies2 likes

Anonymous 2

Stealth • 9m

Revenues are only working btw, because it’s less, way lesser than they charge in us, comparatively, their marketing to earning ratio is KILLING. It’s really bad. As no one wants To really pay for it.

0 replies2 likes

Anonymous 1

Stealth • 9m

This stigma will change upwards down in 20 years.

0 replies1 like

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