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Aarihant Aaryan

Stealth • 8m

Mukesh Ambani's Jio isn't streaming IPL for free, Infact Jio made more than 3,300 crores in revenue. Jio used a famous business strategy called as loss leader strategy Loss leader strategy is where a product is sold at a low price or for no price to attract customers, with hope to cross sell other offerings Incase of Jio, they were able to attract crore's of users for IPL by not charging them directly They made a wise decision, to make most out of the consumers time by showing them ads. Company's were in line to display their ads because of the traffic Jio was able to crack with loss leader strategy

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Does making loss at initial stage to attract customers with discounts in startup or business is a good strategy?

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Anonymous

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BSNL added new subscribers in August for the second month in a row, even as tarriff hikes led to loss of users for Jio, Airtel and VodafoneIdea.

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Sabari Suresh

Stealth • 7m

How much will it cost for me to build a social media app, i have the idea ready, will i be able to attract investor based on idea alone.

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Suppose I made an platform like medial. Then how many users I need so, I can able to get ads and earn from them.

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Jiosphere (a Jio browser) is openly advertising itself as the 0 Ads experience for YouTube, which smells illegal or like they signed a deal with Google to get early users this way.

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