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Stealth • 8m
BMW is the best luxury car across the globe, in fact in they made close to $150 Billion in revenue in FY22 Interestingly their India business contributes only 0.5% of their overall revenue, but why are they failing in India? See, what works in the
There's an interesting data that most cars in India are sold in EMIs. Even the cheaper ones. India just cannot afford cars.
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