Stealth • 9m
Opinion: Most of those using dating apps in India are not actually looking for quality connections. They might think they are looking for quality, but actions and interests are not aligned towards that. As a business, build what the audience wants. Make it like a social game, let them start chat and only revel identity and option to share numbers once they interact for few days (milestone based). Keep it fun, design level of excitement resulting in prolonged engagement. Whether the user funds serious quality relationship or not will be there call at the end. You don't start with promoting quality connections.
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