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2 replies6 likes
Karan Sahu
Stealth • 9m
Platforms that can harness the power of network effects are the ones that don't need marketing; their consumer market spreads through word of mouth. For example (Medial, WhatsApp, Airbnb, and Uber).
3 replies13 likes
latika
Stealth • 9m
Why does medial have so much of organic and word of mouth marketing from its users unlike other apps, what's the reason behind it? Niket being connected with his community, them deleting every single useless post, what is it?
7 replies9 likes
Vishu Bheda
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Medial • 11d
Jeff Bezos explains why product is more important than marketing in the Internet era
Jeff Bezos shared a powerful insight in a 2012 interview: the internet has transformed how word-of-mouth works.
Before, companies could succeed with average produ
Ego Marketing: How to Use Pride to Power Your Brand
Everyone likes to feel important, and that’s where ego marketing comes in. It’s about tapping into the human desire for recognition, validation, status and belonging. Here’s how it works:
1. Highlig
Decathlon revolutionized India’s unorganized sports retail market by targeting beginners (75%) and enthusiasts (25%), offering affordable yet high-quality products. Its immersive store design leverages the endowment effect, encouraging customers to t
They are trash tho. Same with Mcaffeine and Wow. 100% sure they’re going to be delisted from the NSE BSE in the next 5 years.
8 replies10 likes
PRATHAM
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Medial • 7m
Why Indian Customers Are the Toughest to Convince⁉️🤔
1. Value: Indians want higher value for less investment of money and often bargain. Therefore India is considered price sensitive market
2. Trust : if there are two alternatives, Indian would
"Few people make financial decisions purely with a spreadsheet.
They make them at the dinner table, or in a company meeting. Places where personal history, your own unique view of the world, ego, pride, marketing, and odd incentives are scrambled t