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Phanirockzzz
If nothing goes righ... • 1y
Why super apps like tata doesn't work in india. 1. Super app literally would not work anywhere in the world actually. In china it worked because they have very much regulations and they made aggregation fo different companies. But not like their subsideries. 2. India as a country values every penny. They want to save as much as they can. They check swiggy and Zomato instantly and order whichever have low price even it's a 10 RS or 50rs. So always there is a better price outside than in super app. 3. Super apps are very clumsy and kindoff overcrowded like stuff. China people are more organized and strured people. They know how to be systematic and organized. Where it comes to India cluttered apps don't work. A super app is always cluttered. 4. There areany competitions and brands that evolved in each sector. When it comes to fashion it's Myntra and ajio for people. When it comes to grocery its zepto or blink it. It's more like competition and this apps won at getting traction.
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