“Earned, Not Given: How the Paradox of Effort Strengthens Customer Loyalty”
The Paradox of Effort suggests that people value outcomes more when they’ve worked harder to achieve them—even if the effort was optional. In business, this is used to deepe
Andhra Pradesh is making an effort to attract Tesla to set up an EV manufacturing unit with ready land, port access nd other incentives.
It is good to see states are competing to attract investment.