One constant practise I made my marketing team at PW do is, all ad copies to be written in hinglish, all ad copies should have alakh sir picture and only target North market.
Our CPL decreased by 40% , voila :)
Anonymous 2
ย โขย
Swiggyย โขย 1y
PW is the only ed-tech that's doing well despite the roughness in the ed-tech sector. And mostly because of its leader.
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From a YouTube Channel to a EdTech Giant โ The PW Story
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With no big investors, no fancy setup, and just his passion for teachi