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Idea #2 - India has a 151,000 km highway network, and whenever I drive on highways, I often feel like eating or drinking something. But I usually have to pull over, get out, place an order, and either eat there or bring the food back to the car. Ofte

The Psychology Behind Pricing Strategies: Why You Pay What You Pay Ever wondered why a product costs $9.99 instead of $10? Or why luxury brands rarely go on sale? Pricing isn’t just about numbers—it’s about perception, behavior, and psychology. Her

Top News of the Day: 1. Zepto to become profitable in FY26, hopeful for IPO plans next year 2. GrowX Ventures launches Fund-II, aims to raise Rs 400 crore 3. Supply-chain financing startup Mintifi Finserve has raised $180m in a Series E funding ro

Top News of the Week: 1. Funding: - During the week, 26 Indian startups raised around $421.29 million in funding. These deals count 4 growth-stage deals and 16 early-stage deals while 6 startups kept their transaction details undisclosed. - On a w

The Battle for India’s Internet Elon Musk’s Starlink is entering India, challenging Mukesh Ambani’s Reliance Jio, which dominates the internet market. Last year, Musk tried to launch Starlink, offering satellite-based internet, but the Indian govern

Top News of the Day: 1. Sachin Tendulkar pads up to venture out with a new sports brand 2. Hindenburg’s latest charges spark fresh plea in Supreme Court on Sebi’s Adani Group investigation 3. Texas judge in lawsuit by Elon Musk's X against adverti

Top News of the Day: 1. Beverage startup Latambarcem Brewers (LB Brewers) has secured $1.5 million (Rs 12.5 crore) in a pre-Series A round co-led by SPV 2. Hero Vired, the online education company owned by the Hero Group, has appointed Prakhar Kasa