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Will Google content be under premium now? Here's what the search engine says

Livemint · 1y

Google is reportedly considering charging users for new "premium" AI features, according to the Financial Times. The tech giant is exploring the idea of adding certain AI search capabilities to its paid subscription services. However, the company has not decided whether or when to launch the service. Google's core search engine will remain free and continue to display ads alongside search results, even for subscribers. This move potentially indicates Google's struggle to incorporate AI technology without threatening its advertising business.