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Varun Alagh Boosts Stake in Honasa Consumer with ₹50 Crore Block Deal

StartupTalky

StartupTalky · 6d ago

Varun Alagh Boosts Stake in Honasa Consumer with ₹50 Crore Block Deal

Varun Alagh, co-founder of Honasa Consumer Ltd, has increased his stake in the company by purchasing 18,51,851 shares for ₹50 crore. This acquisition boosts his personal shareholding to 32.45%. Honasa, known for its beauty brands like Mamaearth, is expanding its portfolio and recently acquired stakes in men’s grooming and oral care brands. The purchase coincides with Honasa's improved financial performance, demonstrating Alagh's confidence in the company's growth prospects.

Related News

Mamaearth-parent Honasa co-founder Varun Alagh raises stake via Rs 50 crore block deal

IndianStartupNews

IndianStartupNews · 6d ago

Mamaearth-parent Honasa co-founder Varun Alagh raises stake via Rs 50 crore block deal

Varun Alagh, co-founder and promoter of Mamaearth parent company Honasa Consumer Ltd, recently increased his stake in the company through a block deal by acquiring 18,51,851 equity shares for approximately Rs 50 crore, elevating his ownership to 32.45%. This comes as the company expands its portfolio, recently acquiring Reginald Men and a stake in Couch Commerce Private Limited. Honasa reported a significant profit of Rs 39.2 crore for Q2 FY26, a turnaround from a loss the previous year.

Varun Alagh increases his stake in Honasa to 32.45% via Rs 50 Cr block deal

Entrackr

Entrackr · 6d ago

Varun Alagh increases his stake in Honasa to 32.45% via Rs 50 Cr block deal

Varun Alagh increases his stake in Honasa to 32.45% via Rs 50 Cr block deal Mamaearth’s parent Honasa Consumer’s co-founder and promoter Varun Alagh has increased his equity stake in the company through a block deal on December 29, 2025. According to Honasa’s exchange filing, Alagh bought 18,51,851 equity shares, representing 0.57% of the company’s total share capital, at Rs 270 per share, taking the transaction value to about Rs 50 crore. As disclosed on the NSE, these shares were purchased from Fireside Ventures Investment Fund. Following this acquisition, his total shareholding has risen to 10.56 crore shares, accounting for 32.45% of Honasa’s equity. The filing further added that the aggregate shareholding of the promoter and promoter group has increased to 35.54%, translating into 11.56 crore shares. The development comes soon after Honasa’s strategic entry into the men’s grooming market with the acquisition of South India-focused Reginald Men. The company has picked up a 95% stake in BTM Ventures Pvt Ltd, the owner of Reginald Men through a secondary transaction at Rs 195 crore. In terms of financials, Mamaearth’s revenue increased 16.5% to Rs 538 crore in Q2 FY26 from Rs 462 crore in Q2 FY25. The Gurugram-based company reported profit after tax of Rs 39 crore in Q2 FY26, as compared to a loss of Rs 18.56 crore in Q2 FY25. During the quarter ending September 2025, the company also picked up 25% stake in Couch Commerce Private Limited which owns brand “Fang Oral Care” for a consideration of upto Rs 10 crores. Mamaearth parent’s shares are trading at Rs 275 per share (as of 15:25 PM), with a total marketing capitalization of Rs 8,955 crore ($1 billion).

Daily Indian Startup News & Key Business Moves – 29th December 2025

StartupTalky

StartupTalky · 6d ago

Daily Indian Startup News & Key Business Moves – 29th December 2025

India’s startup and corporate sectors experienced significant shifts on December 29, 2025. Tata Group-backed Titan launched beYon, entering the lab-grown diamond market to appeal to younger customers with sustainable options. In fashion, Arvind Fashions acquired Flipkart’s stake in Arvind Youth Brands, solidifying its control over the Flying Machine line. Additionally, Varun Alagh, co-founder of Honasa Consumer, increased his holding significantly, investing ₹50 crore, reflecting growing confidence in the business.

Quick commerce now 7-8% of Honasa Consumer's business: CEO Varun Alagh

Economic Times

Economic Times · 10m ago

Quick commerce now 7-8% of Honasa Consumer's business: CEO Varun Alagh

Honasa Consumer is prioritizing quick commerce operations over its e-commerce business, with quick commerce now comprising 7-8% of its business, up from 4-5%. CEO Varun Alagh revealed this growth during a post-earnings call. Despite challenges, including a transition in its distribution strategy affecting the September quarter’s results, Honasa reported a net profit of Rs 26 crore for the December quarter. Alagh anticipates normalization of margins from Q1 FY26.

Honasa consumer sees INR 238 Cr block deal, stocks tank after early gains

Inc42 · 2y ago

Honasa consumer sees INR 238 Cr block deal, stocks tank after early gains

Honasa Consumer Ltd, the parent company of direct-to-consumer brands Mamaearth and The Derma Co, witnessed a block deal resulting in the exchange of around 2% stake or 62.90 lakh shares. The deal, worth INR 238 crore, occurred after market opening, causing the company's shares to trade at INR 379 apiece on the BSE, down 1% from the previous day's closing price. This follows reports of venture capital firm Fireside Ventures planning to offload a 1.9% stake in Honasa Consumer.

Mamaearth founders selling shares in IPO is part of a new-age company trend

Economic Times

Economic Times · 2y ago

Mamaearth founders selling shares in IPO is part of a new-age company trend

The founders of beauty and personal care brand Mamaearth, Varun Alagh and Ghazal Alagh, are selling 32.86 lakh shares in the IPO of Honasa Consumer Ltd., the parent company. The founders are expected to raise between Rs 101.22 crore and Rs 106.47 crore through this sale. This trend of founders selling shares in IPOs is common among new-age companies, as seen in previous IPOs like Paytm and Nykaa. Founders claim it helps generate liquidity and build confidence among other selling shareholders.

We Are Ready To Grow Fast At The Cost Of Our Bottomline, Says Varun Alagh, CEO And Co-Founder Of Mamaearth

OutlookIndia

OutlookIndia · 2y ago

We Are Ready To Grow Fast At The Cost Of Our Bottomline, Says Varun Alagh, CEO And Co-Founder Of Mamaearth

Honasa Consumer Limited, the parent company of brands like Mamaearth and The Derma Co., recently entered the unicorn club with a valuation of $1.2 billion. The company aimed to raise Rs 1,701 crore through its IPO, and despite a slow start, it received an overwhelming response from investors on the last day, garnering bids for 22 crore shares against the issue size of 2.89 crore shares. Varun Alagh, CEO and co-founder of Honasa Consumer, stated that the company is ready to prioritize growth over profits and is focused on brand building and expanding its presence in the market.

Mamaearth shares worth ₹230 cr could be sold by Fireside Ventures

Money Control

Money Control · 2y ago

Mamaearth shares worth ₹230 cr could be sold by Fireside Ventures

Fireside Ventures is likely to sell 61 lakh shares worth over ₹230 crore of Mamaearth-parent Honasa Consumer tomorrow in a block deal, CNBC Awaaz reported. Shares, equivalent to a 1.9% stake in the company, will reportedly have a floor price in the range of ₹368.7-₹384.1. Honasa made its stock market debut last month at a price of ₹330 per share.

Zomato CEO Deepinder Goyal is not Gurugram’s richest person. Check out who it is | Mint

Livemint

Livemint · 1y ago

Zomato CEO Deepinder Goyal is not Gurugram’s richest person. Check out who it is | Mint

Zomato CEO Deepinder Goyal is not the richest man in Gurugram as per the Hurun India Rich List 2024. Nirmal Kumar Minda, chairman of UNO Minda, holds the title with a net worth of ₹30,800 crore. Goyal, with a net worth of ₹9,300 crore, is the second richest person in the city. Other notable names on the list include Varun and Ghazal Alagh, founders of Honasa Consumer Ltd, with an estimated net worth of ₹5,900 crore through their brand Mamaearth.

Mamaearth shares tumble 5% after Rs 1,763 crore stake sale via block deal

Economic Times

Economic Times · 1y ago

Mamaearth shares tumble 5% after Rs 1,763 crore stake sale via block deal

Shares of Honasa Consumer, the parent company of Mamaearth, dropped 5% following the sale of a 10.9% equity stake worth Rs 1,763 crore via a block deal. The likely sellers included Peak XV Partners Investments VI, Redwood Trust, Sequoia Capital Global Growth Fund III - U.S./India Annex Fund, Fireside Ventures Investment Fund I, Stellaris Venture Partners India, and Sofina Ventures SA. The deal, likely occurring at Rs 480 per share, represents an 8% discount from the previous day's closing price. Honasa Consumer reported a 63% YoY increase in consolidated net profit for Q2 2024 and a 19% increase in revenue.

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