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Tier-II SaaS 'mafia' flips the script to shift action to the hinterlands

Economic TimesEconomic Times · 29d
Tier-II SaaS 'mafia' flips the script to shift action to the hinterlands

The emergence of a "Tier II mafia" is happening in smaller cities across India, with employees from anchor SaaS companies going on to start their own successful ventures. SaaS startups like Responsive in Coimbatore, Supersourcing in Indore, Appointy in Bhopal, DreamCast in Jaipur, Dhiwise in Surat, and CallHippo in Ahmedabad are examples of companies scaling and becoming anchors in their respective regions. These bootstrapped firms focus on costs, profitability, and building strong businesses rather than chasing valuations. With a growing acceptance of entrepreneurship and increased access to angel investments, more founders are venturing out to build their own companies in these emerging cities.

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