Login

News on Medial

This Swedish firm has dialled Jio, Vi and Airtel for a richer SMS alternative

LivemintLivemint · 3m
This Swedish firm has dialled Jio, Vi and Airtel for a richer SMS alternative

Sinch AB, a Swedish communications platform service provider, has partnered with major Indian telecom companies such as Vodafone Idea, Reliance Jio, and Bharti Airtel to enable rich communication services (RCS) messaging to their users. Sinch's CEO, Laurinda Pang, believes that Apple enabling RCS on iPhones has opened up opportunities in markets like the US and Europe. RCS offers advanced messaging features such as rich media, group chats, and interactive content. While WhatsApp has dominated app-based messaging in India, RCS aims to compete by providing a non-spam messaging experience and educating enterprises about its benefits. This move aligns with the Indian telecom regulator's directive to curb spam messages and calls.

6
View Source

Comments

More Like this

Call waiting: How Vodafone Idea can claw its way back

Call waiting: How Vodafone Idea can claw its way back

Reliance Jio continues winning streak, adds 3.4 Mn subscribers in September

Reliance Jio continues winning streak, adds 3.4 Mn subscribers in September

Cost, integration and scalability: Hurdles for Open RAN in India

Cost, integration and scalability: Hurdles for Open RAN in India

Now, Netflix Partners Vi To Bundle Subscription With Prepaid Plans

Now, Netflix Partners Vi To Bundle Subscription With Prepaid Plans

Reliance Jio hikes prices for prepaid plans with Netflix subscriptions: Details

Reliance Jio hikes prices for prepaid plans with Netflix subscriptions: Details

Airtel's AI spots 115 million spam attempts in TN within 12 days

Airtel's AI spots 115 million spam attempts in TN within 12 days

Bharti Airtel at life high as SC takes up AGR case petition; Bernstein raises price target

Bharti Airtel at life high as SC takes up AGR case petition; Bernstein raises price target

Startups caution telecom regulator against overregulation of internet services

Startups caution telecom regulator against overregulation of internet services

Airtel Launches AI-Powered Tool To Curb Spam Calls

Airtel Launches AI-Powered Tool To Curb Spam Calls

After Jio, Airtel raises mobile tariffs from 3 July. Details here

After Jio, Airtel raises mobile tariffs from 3 July. Details here

Download the medial app to read full posts, comements and news.