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Phot.AI raises $2.7 Mn to automate e-commerce creative design

Entrackr · 8h

Phot.AI, an AI-driven creative automation platform, has secured $2.7 million in a seed funding round led by Info Edge Ventures, with participation from Together Fund and AC Ventures. The funds will be used to expand the team, invest in R&D, and launch the much-awaited copilot. Phot.AI was co-founded in 2023 by Venus Dhuria, Aneesh Rayancha, and Akshit Raja, who previously built AppyHigh. Phot.AI automates creative design and marketplace listings for e-commerce, brands, and retail by using AI agents that learn which designs perform best. The platform reduces manual effort and costs by up to 80% and enables A/B testing of creatives, boosting conversions by 40%. Phot.AI supports product photography, image enhancement, and batch processing using Generative AI, with over 3 million sign-ups pre-launch.