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On listing day, Honasa founders say they are eyeing a global play for the personal-care company

Economic Times

Economic Times · 2y ago

On listing day, Honasa founders say they are eyeing a global play for the personal-care company

Honasa Consumer, the parent company of beauty and personal care brand Mamaearth, has listed on the stock exchanges and aims to take Indian skincare products global. The company's CEO expressed the desire to make Indian beauty a global phenomenon, following the success of global beauty companies like French and Korean brands. Honasa Consumer's IPO was oversubscribed, and the company plans to expand Mamaearth's presence in international markets by appointing channel partners. The listing is seen as a significant milestone for the company's growth and future opportunities in the beauty and personal care sector. (source: https://economictimes.indiatimes.com/tech/technology/on-listing-day-honasa-founders-say-they-are-eyeing-a-global-play-for-the-personal-care-company/articleshow/105034734.cms)

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Mamaearth founders selling shares in IPO is part of a new-age company trend

Economic Times

Economic Times · 2y ago

Mamaearth founders selling shares in IPO is part of a new-age company trend

The founders of beauty and personal care brand Mamaearth, Varun Alagh and Ghazal Alagh, are selling 32.86 lakh shares in the IPO of Honasa Consumer Ltd., the parent company. The founders are expected to raise between Rs 101.22 crore and Rs 106.47 crore through this sale. This trend of founders selling shares in IPOs is common among new-age companies, as seen in previous IPOs like Paytm and Nykaa. Founders claim it helps generate liquidity and build confidence among other selling shareholders.

Mamaearth parent bets on made-for-India goods in world’s fastest growing beauty market

Economic Times

Economic Times · 1y ago

Mamaearth parent bets on made-for-India goods in world’s fastest growing beauty market

Honasa Consumer Ltd., the parent company of India's personal-care brand Mamaearth, is gaining traction in the Indian beauty market by offering products made with local natural ingredients and tailored for Indian consumers. Unlike international competitors who mostly offer their global product portfolios, Honasa's brands, including Mamaearth, Staze, Aqualogica, and Dr. Sheth's, are designed specifically for Indian preferences. With a rapidly expanding middle class and a projected annual growth rate of 10% between 2022 and 2027, the Indian beauty and personal-care industry is attracting the attention of niche brands like Honasa Consumer, which recently reported strong financial results.

Mamaearth's chief product and technology officer Jayant Chauhan quits

Economic Times

Economic Times · 1y ago

Mamaearth's chief product and technology officer Jayant Chauhan quits

Jayant Chauhan has resigned from his role as chief product and technology officer at Mamaearth-parent Honasa Consumer. In his resignation letter, Chauhan cited personal reasons and stated that his last day with the company would be November 30, 2024. Chauhan joined the beauty and personal care company in November 2020 and has previously held positions at Policybazaar, Paytm, Airtel, and Zomato.

ICICI Securities Initiates Coverage On Honasa With ‘BUY’ Rating, Sees 28% Upside

Inc42 · 1y ago

ICICI Securities Initiates Coverage On Honasa With ‘BUY’ Rating, Sees 28% Upside

ICICI Securities has initiated coverage on Honasa Consumer Ltd, the parent company of Mamaearth, with a ‘BUY’ rating and a price target of INR 550 per share. The brokerage believes that Honasa's agile and low-risk business model, along with its digital-first approach, positions it well in the beauty and personal care industry. Honasa's portfolio of brands, including Mamaearth, The Derma Co, and others, is expected to benefit from industry growth. While the report highlights challenges in scaling offline distribution and the limitations of a niche natural ingredient-oriented approach, Honasa's newer brands are experiencing strong growth. Shares of Honasa have surged since listing on the stock exchanges in November last year.

Mamaearth employees may sell ESOP shares worth ₹150 crore via a block deal

Livemint

Livemint · 2y ago

Mamaearth employees may sell ESOP shares worth ₹150 crore via a block deal

Employees at Mamaearth's parent company Honasa Consumer Care are expected to sell ESOP (employee stock ownership plan) shares worth ₹150 crore in a block deal. The deal is likely to be executed at a 5-7% discount to the current market price of ₹477.10. Honasa Consumer reported a net profit of ₹30 crore in Q2FY24, with its revenue from operations growing 21% to ₹496 crore. Mamaearth's share price surged by 20% after the company reported its quarterly earnings for Q2FY24, the first since its listing.

IPO-bound Mamaearth partners with Apollo Pharmacy to retail across 5,000 stores across India

Business Today

Business Today · 2y ago

IPO-bound Mamaearth partners with Apollo Pharmacy to retail across 5,000 stores across India

IPO-bound Honasa Consumer, the owner of FMCG brand Mamaearth, has entered an agreement with Apollo Pharmacy to retail its range of personal care and baby care products. As per Apollo Pharmacy, Mamaearth products were sold at over 5,000 Apollo Pharmacy stores in August, further expanding the brand’s presence and accessibility to consumers across the country. According to primedatabase.com, Honasa Consumer is expected to raise Rs 400 crore through the public offer.

Mamaearth parent Honasa raises Rs 765 crore from anchor investors ahead of IPO

Economic Times

Economic Times · 2y ago

Mamaearth parent Honasa raises Rs 765 crore from anchor investors ahead of IPO

Mamaearth parent Honasa has raised Rs 765 crore from anchor investors ahead of its IPO. The company plans to use the funds to enhance its manufacturing capabilities, expand its product portfolio, and for marketing and brand building activities. Honasa offers a range of personal care products under various brands, including Mamaearth, The Derma Co, and The Moms Co.

Google Delists Info Edge’s Naukri & 99acres; Founders Say Google Killing Indian Startups

Inc42 · 1y ago

Google Delists Info Edge’s Naukri & 99acres; Founders Say Google Killing Indian Startups

Google continues to crack down on Indian startups, delisting apps from its Play Store. Naukri.com and 99acres, both owned by Info Edge, have had their apps removed, while others such as Bharat Matrimony, Shaadi.com, and TrulyMadly have also been delisted. Startups are calling for government intervention to address what they see as Google's dominance and unfair commission charges. Some are advocating for a state-backed app marketplace to compete with big tech companies. Google has not responded directly to the founders' complaints.

Fireside, Sofina harvest multibaggers from D2C brand

VCCircle

VCCircle · 1y ago

Fireside Ventures and Sofina SA are reaping significant returns from their investments in a direct-to-consumer beauty and personal care unicorn. Fireside Ventures, a venture capital firm specializing in consumer brands, has reduced its stake in Honasa Consumer Pvt Ltd, which recently went public. Both investors have benefited from the success of the homegrown brand.

Mamaearth-parent Honasa gets SEBI nod for IPO launch

Money Control

Money Control · 2y ago

Mamaearth-parent Honasa gets SEBI nod for IPO launch

SEBI has granted approval for the initial public offering (IPO) launch of Honasa Consumer, the parent company of beauty and personal care brand Mamaearth. The IPO plan consists of a new share issuance worth ₹400 crore and a potential sale of 4.68 crore shares by promoters and investors. Before submitting the IPO documents, Honasa might also explore raising ₹80 crore through pre-IPO placement.

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