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Mithila Foods raises Rs 1.5 Cr in seed round from Aviral Bhatnagar’s AJVC

EntrackrEntrackr · 2d ago
Mithila Foods raises Rs 1.5 Cr in seed round from Aviral Bhatnagar’s AJVC
Medial

Mithila Foods, an FMCG company working on Bihar-based food products, has secured Rs 1.5 crore in seed funding from AJVC, an investment firm founded by Aviral Bhatnagar. The maiden funding will be used to expand distribution, strengthen the supply chain, and introduce new product categories rooted in Bihar’s culinary heritage, the company said in a press release. Founded in January 2025 by Shubham Sunderka, Ankit Kumar, and Anshu Kumar, Mithila Foods focuses on staples such as sattu, roasted chana, makhana, and katarni chuda for consumers in Bihar and urban markets. In less than five months, Mithila Foods claims to have scaled rapidly, crossing Rs 3 crore in annualised revenue, launching over 20 SKUs, and serving more than 25,000 customers across 4,000 pin codes. According to the company, starting from a warehouse in Dumka, the brand has expanded its presence across the country, serving both migrant communities and urban buyers. Its distribution includes e-commerce platforms such as Amazon and Flipkart, along with offline retail in tier I and tier II cities. AJVC follows a standard investment strategy of providing Rs 1.5 crore in funding for a 9% equity stake in startups.

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Khari Foods raises Rs 3 Cr in seed round

EntrackrEntrackr · 2m ago
Khari Foods raises Rs 3 Cr in seed round
Medial

Khari Foods raises Rs 3 Cr in seed round Delhi-based clean-label snacking brand Khari Foods has raised Rs 3 crore (around $350K) in a seed funding round led by Meri Punji IMF Private Limited. The proceeds will be used to enhance research and development, accelerate new product innovation, expand the team, and scale marketing and distribution operations, with a focus on tier I and tier II cities. Founded in 2022 by Yash and Sunil Bansal, Khari Foods offers a range of palm oil-free and maida-free products including Ragi Crispies, Oats Crispies, Jowar Puffs, and dates-based snacks, catering to health-conscious consumers aged 20-40 in urban and semi-urban markets. Khari Foods is on track to grow its annual revenue run rate (ARR) by 208% in FY25. The brand has remained bootstrapped and profitable since inception. The startup operates its own manufacturing facility in Haryana and maintains control over its supply chain. The funding will support the launch of new product categories and strengthen Khari Foods’ brand presence across digital and retail platforms.

Bower raises Rs 11.5 Cr in seed round

EntrackrEntrackr · 4m ago
Bower raises Rs 11.5 Cr in seed round
Medial

Bower raises Rs 11.5 Cr in seed round Bower School of Entrepreneurship has raised Rs 11.5 crore ($1.33 million) in seed funding from High-Net-Worth Individuals (HNIs) and Astir Ventures. The proceeds will be used to support the development of an AI-powered course builder platform, new partnerships with industry players, and physical campuses in Southeast Asia, the Middle East, Europe, and the USA. Bower plans to impact over 15,000 students and reach Rs 15 crore in revenue across all verticals by FY26. The institution reported Rs 1.5 crore in revenue for the fourth quarter of FY25. Founded by Pavan Allena, Bower offers entrepreneurship programs for students and professionals. These include Bower SEED for K-12 students, Bower LEAD for working professionals, and the upcoming Bower UG undergraduate program starting in August 2025. So far, Bower has worked with over 5,000 students, registered 1.5 crore in bookings within three months of launch, and operates with 27 team members and 63 faculty. The executive program, Bower LEAD, will run four cohorts in 2025 with up to 150 participants expected.

DOBRA raises Rs 1.5 Cr in seed round from D2C Insider Super Angels Fund

EntrackrEntrackr · 4d ago
DOBRA raises Rs 1.5 Cr in seed round from D2C Insider Super Angels Fund
Medial

DOBRA raises Rs 1.5 Cr in seed round from D2C Insider Super Angels Fund DOBRA, a food and beverage brand, has raised Rs 1.5 crore in its seed funding led by the D2C Insider Super Angels Fund. The round saw participation from D2C founders and operators, marking the brand’s first institutional raise. The proceeds will be used to scale across modern retail outlets, food service channels, quick commerce platforms, and direct-to-consumer sales. Founded by Oxbow Brands, DOBRA is known for playful products such as pop goli soda, artisanal cotton candy, and tapioca crisps, which blend nostalgia with premium quality. Rahul Johar, co-founder of Oxbow Brands, said the funding is more than capital, it is an endorsement from entrepreneurs who have built category-defining consumer brands in India. “D2C Super Angels bring battle-tested insights that will help us scale faster,” he added. The brand aims to tap into India’s $170 billion FMCG market by offering differentiated, experience-led products that appeal to young, urban consumers. With this raise, DOBRA will strengthen operations, expand its product line, and deepen consumer trials, while laying the groundwork for international growth. D2C Insider provides funding and support to early-stage D2C startups and has a network of over 10,000 founders. The Super Angels Fund, introduced in October last year, focuses on investments in consumer-focused startups.

Scandalous Foods raises funds in ongoing Seed round led by New Age India Fund

EntrackrEntrackr · 3m ago
Scandalous Foods raises funds in ongoing Seed round led by New Age India Fund
Medial

Snippets Scandalous Foods raises funds in ongoing Seed round led by New Age India Fund Business-to-business (B2B) Indian sweets brand Scandalous Foods has raised Rs 2 crore in an ongoing seed funding round led by New Age India Fund. The startup has received three term sheets from various investors and a family office which it is evaluating towards closing this round. Prior to this, the company had raised Rs 3 crore in its pre-seed funding round from Indian Angel Network and others back in Feb. 2024. The proceeds will be channeled towards expanding production capacity and strengthening its SME HoReCa (Hotels, Restaurants, and Catering) distribution network, fueling the company’s next phase of growth, Scandalous Foods said in a press release. Co-founded in August 2022 by Sanket S, Scandalous Foods aims to empower the sweets industry for the restaurant sector. With a commitment to quality and innovation, it offers preservative-free sweets with a 6-month shelf life, available in convenient single-serve sizes. Currently a B2B company with aspirations for B2B2C and B2C expansion. Scandalous Foods operates with a focus on cloud kitchens and plans to expand to various food service segments. In the near future, the brand is set to introduce mithai bars and sachets, catering to spontaneous indulgence without the guilt. "At Scandalous Foods, we’re not just selling Indian sweets—we’re working towards becoming the biggest mithaiwala in the unplanned post meal impulse purchase space. This funding is a massive leap forward in our journey to make our sweets a staple in restaurants and catering menus across India. With bigger production, a stronger distribution network, and new products in the pipeline, we’re gearing up to bring our bold, delicious creations to even more people,” said Sanket S, co-founder of Scandalous Foods. Scandalous Foods said that it has experienced 7x growth in calendar year 2024, selling over 2 million cups of Indian sweets across nine cities. The brand has a reach of nearly one million unique consumers through its 27 B2B clients and over 1,500 distribution points. The Nashik-based startup plans to introduce 2-3 new products and expand into new sub-channels within existing markets. Initially focused on key account HoReCa clients, it will now target SME HoReCa and caterers.

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