Marketing SaaS startup SingleInterface raises $30 Mn led by Asia Partners

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SingleInterface, a hyperlocal marketing-to-commerce software platform, has raised $30 million in its first-ever external fundraising round. Asia Partners, a Singapore-headquartered growth equity investment firm, led the round with participation from PayPal Ventures. SingleInterface said that it will use the capital to consolidate its leadership position in its category in Asia, extend its reach worldwide, and to continue deepening its portfolio of hyperlocal marketing, engagement, and commerce products. Founded by serial entrepreneurs Tarun Sobhani and Harish Bahl, SingleInterface is a SaaS platform with an integrated product suite powering digital marketing, customer engagement, and e-commerce for multi-location enterprise brands. The Gurugram-based company amplifies brands’ visibility to consumers during crucial buying moments and it enhances discovery, drives customer engagement, manages feedback, and delivers omnichannel experiences. With over 400 multi-location brands spanning industries such as food and beverage, retail, automotive, telecommunications, banking, and education, SingleInterface currently serves customers across Asia & Middle East. Chief executive Sobhani added that the company’s suite of products has proven to deliver remarkable revenue growth for its clients, accounting in some cases for 15-20% of their revenues. According to him, the firm will further invest in building its portfolio of AI-driven marketing and commerce enabling products. The decade-old company claims that it has more than 400 million local businesses worldwide. SingleInterface’s Indian entity recorded nearly 25% jump in its operating revenue to Rs 40.76 crore in FY23. The company maintained a nominal profit of Rs 98 lakh in FY23 against Rs 64 lakh in FY22.