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JIIF investors invest in Rs 350 Cr consumer-focused fund by Atomic Capital

EntrackrEntrackr · 7m ago
JIIF investors invest in Rs 350 Cr consumer-focused fund by Atomic Capital
Medial

Investors from the early-stage angel network JIIF have invested in a Rs 350 crore fund by Atomic Capital, a newly launched consumer-focused venture capital firm. JIIF-affiliated angel investors alone contributed Rs 26.5 crore to the fund. According to JIIF, this is the largest collective bet by JIIF’s investors in the consumer VC space, underscoring rising conviction in India’s next wave of consumption, driven by digital-first brands, regional demand, and wellness-oriented products. Commenting on the investment, Jeenendra Bhandari, Chairman of JIIF, said, “It is a proud moment to see JIIF members backing Atomic Capital’s first fund. Their investment aligns with our broader thesis of supporting category-defining, purpose-led startups. India’s consumer opportunity is massive, and Atomic’s operating model is well positioned to unlock enduring brand value.” Atomic Capital operates with an “Operating VC” approach, offering not just capital but also hands-on support in brand building, growth marketing, supply chain optimization, and leadership hiring. In FY25, JIIF’s investor base deployed over Rs 60 crore across more than 20 startups spanning fintech, healthtech, AI, logistics, and consumer. The network now supports a portfolio of over 150 companies. Mumbai-based Atomic Capital, an early-stage VC firm founded in 2024 by Apoorv Gautam, combines strategic depth with on-ground execution.

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Colossa WomenFirst Fund raises Rs 100 Cr in first close

EntrackrEntrackr · 1y ago
Colossa WomenFirst Fund raises Rs 100 Cr in first close
Medial

Colossa Ventures, a SEBI-registered independent venture capital management company, has announced the first close of its maiden fund – Colossa WomenFirst Fund at Rs 100 crore. The fund with a target corpus of Rs 500 crore will primarily focus on investing in the pre-Series A stage and beyond. Based on research Colossa aims to create a niche in healthcare & healthtech, fintech, climate & cleantech, deeptech and the consumer sectors. The fund’s strategy is to leverage gender-diversity to generate alpha, and has attracted institutions such as SIDBI and family offices like Dr. Ranjan Pai’s Family Office, and the Shriram Ownership Trust, among others to invest in the first close. Co-founded in 2022 by Ashu Suyansh and Vandana Rajadhyaksha, Colossa WomenFirst Fund is a sector-agnostic venture growth fund, that seeks to revolutionize the startup landscape by focusing exclusively on women-founded or co-founded, or where women are the main beneficiaries. A bunch of women-focused funds are currently active in India. For context, Kalaari Capital runs CXXO initiative for female founders. Gender-focused investment platform Achieving Women Equity (AWE) Funds also launched its maiden India fund amounting to Rs 350 crore. Search giant Google runs a program called Google for Startups Women Founders Fund and provides $100,000 in equity-free cash to female-founded startups. Saha Fund, She Capital, and StrongHer Ventures also focus on women founder-led startups.

RPSG Capital Ventures closes Fund II at Rs 550 Cr

EntrackrEntrackr · 1y ago
RPSG Capital Ventures closes Fund II at Rs 550 Cr
Medial

Early-stage consumer venture capital fund RPSG Capital Ventures has announced the close of its latest Fund II with Rs 550 crore. The investor base for this fund is largely domestic including family offices, high net worth individuals and industry veterans from the consumer sector. Along with other repeat investors from its previous funds, RPSG group itself has doubled their initial investment as the anchor investor. RPSG Capital Ventures has invested into 16 companies till date that includes brands such as The Souled Store, Supertails, Perfora, mCaffeine, Vedix, SkinKraft, Plix, and True Elements amongst others. “With this new Fund, we’ll continue to invest into new age consumer businesses that have solid unit economics, differentiated positioning, and strong teams.” said Abhishek Goenka, partner at RPSG Capital Ventures. The fund invests in Series A rounds with first cheques of Rs 10 to Rs 40 crore in the digitally native consumer ecosystem across F&B, beauty, health and wellness, entertainment, lifestyle goods and consumer enabler categories.

Kairon Capital completes first close of maiden consumer fund

EntrackrEntrackr · 16d ago
Kairon Capital completes first close of maiden consumer fund
Medial

Kairon Capital, a consumer-focused venture capital firm founded by Deepankur Malhotra, has completed the first close of its inaugural fund. The fund is targeting a total corpus of Rs 150 crore, with an additional Rs 50 crore greenshoe option. Kairon Capital has raised over 60% of the target corpus in the first close. The firm’s investor base includes consumer startup founders, family offices, and strategic corporate investors. Other backers include founders from companies such as Innovist, Plix, Livspace, and XYXX, along with Emami Limited. Kairon Capital plans to build a concentrated portfolio of around 14–15 companies. It will invest from seed to early Series A stages, with cheque sizes ranging from Rs 2 crore to Rs 14 crore, and will reserve capital for follow-on rounds. The fund will focus on early-stage consumer businesses that have shown product-market fit. While category-agnostic within consumer, Kairon will prioritise brands with differentiated products and clear unit economics. Malhotra brings experience across investment banking, private equity, and venture capital, with past investments in consumer companies such as Innovist, FreshToHome, XYXX, and Nat Habit. He has also worked on consumer-focused investments during his time at Amazon. Kairon Capital has begun deploying capital and is currently evaluating multiple consumer startups. The firm is expected to announce its first investments in the coming months.

Former banker Dhruv Jhunjhunwala’s Novastar Partners targets Rs 350 Cr fund

EntrackrEntrackr · 2m ago
Former banker Dhruv Jhunjhunwala’s Novastar Partners targets Rs 350 Cr fund
Medial

Former banker Dhruv Jhunjhunwala’s Novastar Partners targets Rs 350 Cr fund Novastar Partners aims to provide investors exposure to India’s private market ecosystem through partnerships with investment managers and curated private opportunities. Former investment banker Dhruv Jhunjhunwala has launched Novastar Partners, an investment firm focused on India’s private markets. While the firm has not disclosed details about its maiden fund, a person familiar with the matter told Entrackr that Novastar is targeting a corpus of Rs 350 crore with a green shoe option of Rs 150 crore. Jhunjhunwala, who previously worked with RBC Capital Markets in New York, is an alumnus of New York University’s Stern School of Business. He has evaluated more than 100 private equity and technology-driven opportunities across sectors such as e-commerce, SaaS, gaming, education, and consumer technology. His earlier investments include Capillary Technologies, R for Rabbit, AdmitKard, and Kratos Studios. Novastar Partners aims to provide investors exposure to India’s private market ecosystem through partnerships with investment managers and curated private opportunities. The firm seeks to create a single-entry platform for global investors participating in India’s growth story. The investment firm will focus primarily on technology and tech-enabled businesses, targeting sectors such as software, IT services, healthtech, fintech, edtech, artificial intelligence, and deeptech. “Our goal is to allocate capital into highly scalable, capital-efficient companies with a strong moat," Jhunjhunwala said. The leadership team also includes Gaurav Sharma, an alumnus of Duke University, who previously worked with Bridgewater Associates and Japan-based APL. “India is entering its golden age, driven by macroeconomic growth, domestic consumption and digital adoption,” said Sharma. “This is a pivotal time for private markets, and we are building a gateway for investors to participate.” Novastar Partners plans to announce its initial fund partnerships in early 2026.

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