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Google wants to use generative AI to build travel itineraries for your vacations

TechCrunchTechCrunch · 1y ago
Google wants to use generative AI to build travel itineraries for your vacations
Medial

Google is introducing new travel updates to its Search Generative Experience (SGE) that allow users to build travel itineraries and trip ideas using AI. Currently available only to those enrolled in Search Labs, the feature provides sample itineraries for users' requested trips, including attractions, restaurants, and flight and hotel options. Itineraries can be exported to Gmail, Docs, or Maps. Google's move into the travel planning space aims to gather data about travel purchasing intent and user interest in such services. Additionally, Google Maps now offers curated lists of recommendations from publishers and other users in select cities, making it easier for users to discover places to go.

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Travel tech company Rimigo raises $550K in pre-seed round

EntrackrEntrackr · 4m ago
Travel tech company Rimigo raises $550K in pre-seed round
Medial

Travel-tech company Rimigo raises $550K in pre-seed round Travel-tech company Rimigo has secured $550,000 in a pre-seed funding round co-led by Japan-based Reazon Capital and SGgrow Capital. The round also witnessed participation from Indian angel investors such as S Ramadorai, Ravi Nigam, Shashank Deshpande, and Ujjwal Jain. The proceeds will be used to fuel product development, hire talent, and expand its team of travel and technology experts, Rimigo said in a press release. Co-founded in 2014 by Sahil Sharma, Shubham Chintalwar, and Aditya Shirole, Rimigo aims to simplify international travel with integrated collaborative tools, AI-driven personalisation, and curated travel insights. The platform offers an AI-driven end-to-end vacation planning solution, where users simply specify their destination and vacation preferences, and the platform generates detailed itineraries, flight recommendations, curated accommodation, dining, and activity options. According to the Bengaluru-based company, it addresses key challenges travellers face such as complex processes, information overload, limited personalisation, and local expertise. Rimigo says that it will combine collaborative tools with AI-powered guidance and curated booking options to make international travel more accessible and enjoyable. With advances in AI, it plans to create a unique opportunity for personalised vacation planning experience. Rimigo claims that it has already organised over 120 vacations in a beta phase and around 50 of these trips have been completed, with many users planning their next vacations with them or referring their friends. The remaining 70 trips are still in the planning stage.

Puma wants to improve its brand. AI might help.

LivemintLivemint · 11m ago
Puma wants to improve its brand. AI might help.
Medial

Sportswear-maker Puma is leveraging generative AI technology, in collaboration with Google Cloud, to enhance its branding and online sales efforts. By using Google Cloud's Imagen 2 model, Puma is able to generate personalised website images based on the locations of online shoppers. The technology significantly reduces the image creation process time, potentially increasing customer engagement and improving brand perception. Puma aims to further explore generative AI capabilities for personalisation based on factors like age and individual sport preferences in the future. The move comes as Puma faces increasing competition from emerging brands and strives to strengthen its position in key markets like the US and China.

Travel tech startup The Tarzan Way raises Rs 2 Cr led by IPV

EntrackrEntrackr · 3m ago
Travel tech startup The Tarzan Way raises Rs 2 Cr led by IPV
Medial

Noida-based AI-powered travel tech startup The Tarzan Way has raised Rs 2 crore (around $233K) in a seed funding round led by Inflection Point Ventures (IPV). The round also saw participation from Your Trips Limited (UK), PhysicsWallah Founder Prateek Maheshwari, and several angel investors. The funds will be allocated towards product development (35%), operations (25%), marketing (20%), HR/admin (15%), and miscellaneous functions (5%). Founded in 2020 by Shikhar Chadha and Shivank Tripathi, The Tarzan Way uses AI to create hyper-personalised travel experiences, enabling users to plan custom itineraries in seconds. With its new “Exploration App” set to launch soon, the company aims to streamline travel planning by offering an AI-backed booking engine, one-click bookings, and 24x7 concierge support. The platform claims to have clocked Rs 13.5 crore in gross booking value, with a 300% YoY revenue jump and 70% MoM user growth. The brand has over 35,000 social followers and 10 million+ content views. Backed by a growing market for personalised travel, the expansion of India’s tourism sector is expected to touch $512 billion by 2028.

TBO Tek to acquire US-based Classic Vacations for $125 Mn

EntrackrEntrackr · 15d ago
TBO Tek to acquire US-based Classic Vacations for $125 Mn
Medial

TBO Tek to acquire US-based Classic Vacations for $125 Mn Travel distribution platform TBO Tek Limited has announced that its step-down subsidiary TBO LLC will acquire Classic Vacations LLC, a US-based luxury travel company, for up to $125 million in an all-cash deal. According to regulatory filings, TBO Tek will extend an inter-corporate loan of up to Rs 350 crore ($40 million) to its wholly owned subsidiary Tek Travels DMCC, which will support funding for the acquisition. The company has also approved the issuance of a letter of comfort and corporate guarantee in favour of Catalyst Trusteeship, backing credit facilities of up to $70 million from Standard Chartered Bank to TBO LLC. Classic Vacations, founded in 2005, operates in the luxury tours and travel segment across the United States. It reported net sales of $111 million in 2024 and has a strong network of high-value travel advisors, deep ties with US consortia, and access to premium travel supply. TBO Tek said the acquisition is part of its global expansion strategy to strengthen its presence in the US luxury travel market. Post-acquisition, Classic Vacations will become a wholly owned subsidiary of TBO LLC and a material step-down subsidiary of TBO Tek. The deal is expected to close in the first week of October 2025, subject to customary closing conditions. TBO Tek’s operating revenue increased by 22% to Rs 511 crore in Q1 FY26 from Rs 418 crore in Q1 FY25. During the period, it posted a marginal 3% increase in its profits to Rs 63 crore.

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