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GenAI production deployments on the rise in India: EY India

Economic Times

Economic Times · 1y ago

GenAI production deployments on the rise in India: EY India

About 20% of generative artificial intelligence (gen AI) proofs of concept (PoCs) in India were put into production in fiscal year 2024, according to EY India. Additionally, around 15-20% of domestic enterprises and 30-40% of global capability centers have deployed gen AI PoCs. However, scaled production deployments of use cases are still limited. It is projected that fiscal year 2025 will see more organized experiments and PoCs, leading to significant gen AI deals in the Indian IT sector. Some of the first AI agent bots are also expected to be deployed, particularly in customer service, sales, underwriting, and collection. However, challenges such as regulatory uncertainty and customer concerns about data accuracy, misinformation, bias, security, and privacy persist.

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Startup unicorns take to GenAI as older companies dither

Economic Times

Economic Times · 1y ago

Startup unicorns take to GenAI as older companies dither

A recent study by EY India examined the adoption and maturity levels of generative artificial intelligence (AI) use cases in India. The study found that while innovation in this field is progressing rapidly, different types of organizations are at varying stages of adoption. Domestic enterprises are taking a cautious approach and assessing the reliability and functionality of GenAI, while digital-savvy organizations like startups and Global Capability Centres (GCCs) are quickly implementing GenAI in production. Despite government support and improved infrastructure, organizations still face challenges in balancing value and cost.

OTT platforms script new strategies to cut costs

Economic Times

Economic Times · 25d ago

OTT platforms script new strategies to cut costs

India's OTT platforms like Netflix and Prime Video are adopting new strategies to control content production costs and enhance profitability. Engaging consultants such as EY and Deloitte, they aim to benchmark production expenses and establish effective cost management frameworks. As competitive pressures rise and production costs escalate, these platforms seek to align spending with global standards. Industry leaders emphasize the necessity for judicious resource allocation to ensure sustainable growth without compromising storytelling quality.

36% of Indian enterprises started budgeting for Gen AI: E&Y report

Livemint

Livemint · 5m ago

36% of Indian enterprises started budgeting for Gen AI: E&Y report

A recent Ernst & Young survey reveals that 36% of Indian enterprises have begun budgeting and investing in Generative AI (GenAI), while 24% are experimenting with it. Although innovation in GenAI is progressing rapidly, only 15% of enterprises have production workloads, and just 8% can fully measure AI costs. The technology sector, life sciences, and financial services lead AI adoption, with AI-powered tools reshaping traditional sectors and a growing rise in Indic AI models.

84% Indian CEOs keen on investing in GenAI: report

Economic Times

Economic Times · 1y ago

84% Indian CEOs keen on investing in GenAI: report

According to a survey by EY, 84% of Indian CEOs are interested in investing in generative AI programs. However, they struggle with the rapid pace of progress and regulatory restrictions. CEOs also express concern about the impact AI will have on the workforce and the difficulty in identifying credible ecosystem partnerships. Despite these challenges, 86% of CEOs are hiring new talent with relevant AI skill sets and establishing pilots and partnerships. They believe that integrating GenAI will enhance their capabilities as effective leaders.

Embarking On An Ethical Journey In Generative AI

Inc42 · 1y ago

Embarking On An Ethical Journey In Generative AI

The rise of generative AI (GenAI) presents both transformative possibilities and ethical challenges. Concerns over privacy, data security, biases, and misinformation need to be addressed. To navigate these complexities, strategies such as mitigating bias, promoting transparency, protecting user privacy, continuous monitoring and evaluation, and engaging stakeholders are crucial. Education and training on GenAI ethics, establishing global ethical standards, and fostering ethics-driven innovation ecosystems are also essential. By addressing these ethical considerations, organizations can ensure responsible and equitable integration of GenAI in society.

Apple In Talks To Source Made-In-India Chips By Tata, Micron For Its iPhones

Inc42 · 9m ago

Apple In Talks To Source Made-In-India Chips By Tata, Micron For Its iPhones

Apple is engaging in discussions with chip manufacturers, including Micron and the Tata Group, to establish plants in India and procure supplies worth $12 billion for iPhones produced in India. Micron and Tata Electronics have recently received approval to set up semiconductor units in Gujarat. Apple's production of iPhones in India is also on the rise, with India accounting for approximately 14% of Apple's overall production in FY24.

Under fire, Ola Electric taps EY India to get back on track

Economic Times

Economic Times · 8m ago

Under fire, Ola Electric taps EY India to get back on track

Ola Electric has enlisted EY India for a "service transformation" project in response to customer complaints, declining sales volumes, and after-sales service issues. EY India will advise Ola Electric on various aspects of its service operations, including streamlining business processes, inventory management of spare parts, and improving on-ground presence. A team of EY executives has been deployed to help manage the immediate crisis and establish effective processes and systems. Ola Electric plans to increase its service centers from 400 to 1,000 by the end of the year. The company has faced scrutiny from consumer watchdogs and policymakers due to customer complaints and alleged violations of consumer rights.

Apple exports 97.6% of iPhones to US from India amid tariffs: Report

Economic Times

Economic Times · 2m ago

Apple exports 97.6% of iPhones to US from India amid tariffs: Report

Apple increased its iPhone exports from India to the US due to impending tariffs on Chinese imports. In March 2025, 97.6% of iPhones exported to the US were from India, as Apple shifted production from China to India. S&P Global reported a 219% rise in exports, driven by tariff concerns. Despite reliance on Chinese components, Apple plans to centralize US-bound iPhone production in India by 2026, leveraging local incentive schemes and expanding manufacturing facilities.

The All-In GenAI Gamble: Who Should Bet Big And Who Should Check?

Inc42 · 9m ago

The All-In GenAI Gamble: Who Should Bet Big And Who Should Check?

AI-related job postings on LinkedIn have significantly increased since November 2022, and funding for AI startups has also seen a substantial surge. Azure, Google Cloud, and AWS are the major players in the GenAI landscape, each facing their own set of challenges and varying levels of maturity. Despite the growth, only a small percentage of GenAI solutions are currently in production, and even fewer are integrated across different use cases.

How Indian Edtechs Are Getting Another Facelift With GenAI Spreading Its Wings

Inc42 · 1y ago

How Indian Edtechs Are Getting Another Facelift With GenAI Spreading Its Wings

The rise of Generative AI (GenAI) is transforming the Indian edtech sector, enhancing learning outcomes and personalization. According to a study, around 62% of Indian educators are using GenAI tools to improve teaching methods and content delivery. With the integration of GenAI, edtech platforms are benefiting from intelligent chatbots, streamlined content creation, and improved user experiences. However, data privacy concerns remain as edtech startups need to ensure unbiased algorithms and protect student information. Despite challenges, experts believe GenAI will continue to advance and become more widely adopted in the future.

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