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Emami's 45% of top-line comes from acquired brands; says graduating from rural-focused company

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Emami's 45% of top-line comes from acquired brands; says graduating from rural-focused company

In Emami's latest annual report, it is revealed that 45% of its top-line in FY24 came from acquired brands, while 56% of its revenue was contributed by non-seasonal brands. Emami is transitioning from being a seasonal and rural-focused company to a "perennial and universal" organization by adopting a consumer-centric approach. The company's revenues from non-rural geographies and non-seasonal brands have increased, and it aims to cater to both low-priced and premium markets. Emami is also expanding its channels and increasing its contribution from new-age channels, modern trade, and e-commerce. With a cash-rich and zero-debt position, the company plans to invest in acquisitions and expand into new categories.

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