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Designing Products and Services for Aging Consumers

StartupTalkyStartupTalky · 1y ago
Designing Products and Services for Aging Consumers
Medial

India's aging population presents a business opportunity as the demand for products and services tailored to older consumers is expected to rise. Recognizing and addressing the social determinants of health among aging consumers is crucial. The key areas of interest for the well-being of aging populations are income security, healthcare accessibility, supportive environments, participation and contribution, aging in place, health and wellness, and caregiving services. Startups can leverage technology to provide solutions that enhance the lives of older adults, promoting autonomy, safety, and social connection. Collaboration between governments, businesses, and civil society is necessary to support aging individuals effectively.

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