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D2C Insider hits first close of maiden fund to back consumer startups

VCCircleVCCircle · 1y ago
D2C Insider hits first close of maiden fund to back consumer startups
Medial

- Startup enabler D2C Insider has reached the first close of its first fund for investing in early-stage consumer startups. - The Super Angels Fund has a target corpus of Rs 25 crore and has successfully hit the first close at Rs 10 crore. - D2C Insider plans to deploy the fund across 20-25 early-stage startups in the pre-seed/seed stages with average investment amounts of Rs 1 crore. - The fund has already invested in nine D2C startups including Basil, PiknDel, Samosa Party, Crest, Assembly, Futwork, The Solved Skin, Business On Bot, and Snackible. - The fund is backed by over 50 founders, including Snapdeal co-founder Kunal Bahl, with other notable backers being Aneesh Seth, Vedang Patel, Soumya Kant, and Vivek Biyani. - D2C Insider began as a community on a social networking app in 2019, and it has grown to include thousands of brand founders, enabler-founders, and investors.

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D2C Insider hosts first Super Angels Founders Day in Gurugram

EntrackrEntrackr · 8m ago
D2C Insider hosts first Super Angels Founders Day in Gurugram
Medial

D2C Insider, a community for direct-to-consumer (D2C) startups, held its first Super Angels Founders Day at UrbanWrk, Gurugram. The event brought together founders of portfolio companies, investors from the Super Angels Fund, and others from the D2C ecosystem. The event focused on the progress of Super Angels Fund I, a Rs 25 crore fund launched in the previous year. Founders from companies such as Assembly, Basil, Business on Bot, Crest, Divine Hindu, Futwork, GoOat, Pikndel, Snackible, Samosa Party, Solved Skin, and Steam Pro shared business updates and engaged with their early-stage investors. Among the investors who attended were Rohit Bansal (Snapdeal), Hitesh Dhingra (The Man Company), Sumit Baid (KeraGain), Atul Bhakta (One World Group), Mohit Garg (Assembly), along with others. A session titled “The Operator Capital Revolution” featured Rohit Bansal and Hitesh Dhingra in conversation with Abhishek Shah of D2C Insider. They discussed communication between founders and investors and the role of experienced founders in supporting newer ones. Another discussion, “From Guts to Graphs,” brought together both investors and founders to examine startup evaluation and the fundraising experience from both perspectives. D2C Insider provides funding and support to early-stage D2C startups and has a network of over 10,000 founders. The Super Angels Fund, introduced in October last year, focuses on investments in consumer-focused startups.

DOBRA raises Rs 1.5 Cr in seed round from D2C Insider Super Angels Fund

EntrackrEntrackr · 5m ago
DOBRA raises Rs 1.5 Cr in seed round from D2C Insider Super Angels Fund
Medial

DOBRA raises Rs 1.5 Cr in seed round from D2C Insider Super Angels Fund DOBRA, a food and beverage brand, has raised Rs 1.5 crore in its seed funding led by the D2C Insider Super Angels Fund. The round saw participation from D2C founders and operators, marking the brand’s first institutional raise. The proceeds will be used to scale across modern retail outlets, food service channels, quick commerce platforms, and direct-to-consumer sales. Founded by Oxbow Brands, DOBRA is known for playful products such as pop goli soda, artisanal cotton candy, and tapioca crisps, which blend nostalgia with premium quality. Rahul Johar, co-founder of Oxbow Brands, said the funding is more than capital, it is an endorsement from entrepreneurs who have built category-defining consumer brands in India. “D2C Super Angels bring battle-tested insights that will help us scale faster,” he added. The brand aims to tap into India’s $170 billion FMCG market by offering differentiated, experience-led products that appeal to young, urban consumers. With this raise, DOBRA will strengthen operations, expand its product line, and deepen consumer trials, while laying the groundwork for international growth. D2C Insider provides funding and support to early-stage D2C startups and has a network of over 10,000 founders. The Super Angels Fund, introduced in October last year, focuses on investments in consumer-focused startups.

D2C Insider launches Super Angels Fund with Rs 25 Cr corpus

EntrackrEntrackr · 1y ago
D2C Insider launches Super Angels Fund with Rs 25 Cr corpus
Medial

D2C Insider, a D2C community with over 10,000 founders as members, has launched the Super Angels Fund—an operator fund tailored for the new-age consumer space. Recently, the firm launched the third cohort of its flagship Elevate Program. The program offers a structured 12-week hybrid boot camp, with guidance from over 25 industry leaders like Aditya Sharma (The Souled Store), Karthik Reddy (Blume Ventures), and Gaurav Khatri (Noise) among others, The fund is backed by over 50 D2C founders, including industry stalwarts like Aneesh Seth (Dr. Seth’s), Vedang Patel (Souled Store), Soumya Kant (Clovia), Kunal Bahl (Snapdeal), and Vivek Biyani (Broadway). With a corpus of Rs 25 crore, the Super Angels fund is set to empower innovative pre-seed/seed stage D2C startups by providing them with capital invaluable mentorship, and strategic guidance from experienced operators. The fund plans to deploy the corpus across 20-25 early-stage startups in the pre-seed/seed stages, with average cheque sizes of Rs 1 crore, by partnering and co-investing with other leading funds via its vast community networks. The D2C Insider Super Angels fund has already made a first close of Rs 10 crore and has executed nine investments in Basil, PiknDel, Samosa Party, Crest, Assembly, Futwork, The Solved Skin, Business On Bot and Snackibl

Kairon Capital completes first close of maiden consumer fund

EntrackrEntrackr · 15d ago
Kairon Capital completes first close of maiden consumer fund
Medial

Kairon Capital, a consumer-focused venture capital firm founded by Deepankur Malhotra, has completed the first close of its inaugural fund. The fund is targeting a total corpus of Rs 150 crore, with an additional Rs 50 crore greenshoe option. Kairon Capital has raised over 60% of the target corpus in the first close. The firm’s investor base includes consumer startup founders, family offices, and strategic corporate investors. Other backers include founders from companies such as Innovist, Plix, Livspace, and XYXX, along with Emami Limited. Kairon Capital plans to build a concentrated portfolio of around 14–15 companies. It will invest from seed to early Series A stages, with cheque sizes ranging from Rs 2 crore to Rs 14 crore, and will reserve capital for follow-on rounds. The fund will focus on early-stage consumer businesses that have shown product-market fit. While category-agnostic within consumer, Kairon will prioritise brands with differentiated products and clear unit economics. Malhotra brings experience across investment banking, private equity, and venture capital, with past investments in consumer companies such as Innovist, FreshToHome, XYXX, and Nat Habit. He has also worked on consumer-focused investments during his time at Amazon. Kairon Capital has begun deploying capital and is currently evaluating multiple consumer startups. The firm is expected to announce its first investments in the coming months.

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