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Can 6,000 Cr PocketFM Be India’s First Global Consumer Platform?

InternetInternet · 18d
Can 6,000 Cr PocketFM Be India’s First Global Consumer Platform?

PocketFM, founded by IIT Kharagpur graduate Rohan Nayak in 2018, has evolved from an Indian audio entertainment platform into a global content powerhouse valued at $750M. Starting from Nayak's observation of uncatered demand for audio entertainment during his commutes, the platform now offers over 2,000 audio series across 400,000 episodes. PocketFM's innovative micro-transaction model allows users to unlock episodes for small fees, proving especially successful in the US market where it generates 70% of revenue from just 15% of users. The platform leverages AI for content creation and has expanded into written content with Pocket Novel in 2024. With 130 million listeners across ten countries and plans for European and Latin American expansion, PocketFM aims to generate ₹1,000 crore in 2024.

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