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Apna launches AI Calling Agent to cut hiring time by half

EntrackrEntrackr ยท 26d ago
Apna launches AI Calling Agent to cut hiring time by half
Medial

Apna launches AI Calling Agent to cut hiring time by half Jobs and career platform Apna.co has launched multilingual AI Calling Agent, a tool designed to automate interviews and slash hiring timelines by nearly 50%. Built on the companyโ€™s proprietary Agentic-AI stack called Blue Machines, the product automatically initiates voice interviews the moment a job is posted and can run over 10,000 conversations in parallel across Hindi, English, and regional languages. Apna claims that the system achieves over 80% connection rates, compared to the 30% seen in manual calling. Recruiters also receive instant transcripts, audio highlights, and AI-generated shortlists on their dashboards. The launch follows Apnaโ€™s growing push into AI-driven hiring solutions. Earlier this year, the company introduced AI Job Prep, a candidate-facing mock interview platform that has already clocked 39 lakh minutes of engagement across 7.6 lakh simulated interviews. The tool offers resume-based, role-specific practice sessions using real interview data from more than 3,000 companies, including Google, Swiggy, and Microsoft, and has seen strong adoption among Gen Z users across both metros and tier-II cities. "Recruiters spend countless hours chasing calls instead of meeting qualified candidates. Thatโ€™s the gap we set out to bridge. By embedding our AI Calling Agent into every job post, weโ€™re putting enterprise-grade automation into the hands of lakhs of MSMEs and enterprises across India.โ€ โ€” Nirmit Parikh, founder and CEO, Apna.co Apnaโ€™s AI Calling Agent helps both large firms and small businesses by customizing interviews to job roles, asking questions, scoring answers instantly, and following up across calls, WhatsApp, and email. Together with its AI Job Prep tool, Apna is building a faster, tech-driven hiring system.

Unity Bank and BharatPe to launch EMI-driven credit card

EntrackrEntrackr ยท 20d ago
Unity Bank and BharatPe to launch EMI-driven credit card
Medial

BharatPe, a financial services and UPI payments company, has announced the launch of Unity Bank BharatPe Credit Card, in partnership with Unity Small Finance Bank (Unity Bank). The card brings industry-first features designed to make everyday payments including groceries, bill payments, travel, utilities, insurance premiums, and lifestyle spends, both online & offline, smarter and more rewarding. Offered on National Payments Corporation of India (NPCI) RuPay network, the card can be seamlessly linked to UPI, enabling secure and convenient payments across millions of merchants in India. With a zero-fee structure, the card does away with all hidden costs. There are no joining charges, annual fees, processing charges, or foreclosure penalties. Customers also enjoy the flexibility to prepay their EMIs anytime without penalties, making credit access transparent and stress-free. The card offers flexible EMI options of up to 12 months, helping customers manage big-ticket purchases with ease. What truly sets it apart is its unlimited flat 2% rewards (Zillion Coins) on every transaction upon EMI conversion, across all merchant categories and platforms, without restrictions. Zillion Coins can be redeemed via the BharatPe app for brand vouchers, products, or even to pay credit card bills. Kohinoor Biswas, Head โ€“ Consumer Business at BharatPe, said, โ€œOur focus has always been to make access to credit simple, transparent, and inclusive. With the Unity Bank BharatPe Credit Card, customers get a truly lifetime free card with no hidden charges. Moreover, linking RuPay Credit Card with UPI opens a multitude of convenient payment options for cardholders.โ€ In April, BharatPeโ€™s subsidiary Resilient secured final approval from the Reserve Bank of India (RBI) to operate as an online payment aggregator. This makes BharatPe one of the few Indian fintech companies to hold an NBFC license (through Trillion Loans), a stake in a small finance bank (Unity SFB), and now a payment aggregator license. Currently, with a registered network of over 2.5 million merchants across over 450 cities, BharatPe processes more than 500 million UPI transactions per month. It processes payments of a monthly Transaction Processed Value of Rs 12,000 crore.

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