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“Emotion Analytics in Marketing: How AI Decodes Customer Feelings for Smarter Campaigns” Emotion Analytics is the use of AI and data tools to track, interpret, and respond to human emotions in real time. Through facial recognition, voice tone analys

“Marketing to the Mind: How Neuromarketing Turns Attention Into Action” Neuromarketing is the fusion of neuroscience and marketing, used to understand how consumers’ brains respond to branding, messaging, and design. It bypasses what people say and

Hello! I'm developing Billoo, an AI-powered chatbot. Not your average AI tool. Billoo thinks. It has a feeling. It recalls. Everything I've created so far, including the memory system and emotion engine, is speaking like a digital soul. I'm looking

“Fear of Missing Logic: How Brands Turn Scarcity Into Seemingly Rational Urgency” Fear of Missing Logic is a cognitive shortcut where people justify irrational decisions based on the fear of being left out. It’s closely linked to FOMO (Fear of Missi

The Indian tyre market is divided into international and homegrown brands . Some trust international brands like Bridgestone, Michelin, and Yokohama, while others prefer homegrown names like MRF, Apollo, and Ceat. But which one actually makes more se

“Why We Buy: Cracking the Code of Consumer Psychology” Consumer psychology is the study of why people buy, blending behavioral science, emotion, and decision-making patterns. It explores how factors like perception, memory, social influence, habits,

Highlights of OPEN AI's Spring update. They are introducing GPT-4o and the highlights are ●Memory and Context The model now includes a "Memory" feature that recalls previous interactions and context, resulting in a more consistent and tailored use

“FOMO Marketing: Turning Urgency into Sales” FOMO (Fear of Missing Out) marketing taps into a basic human emotion — the anxiety of missing out on something valuable or exclusive. It’s the reason we rush to buy limited-edition products, join flash sa

Familiar Wins: How Repetition Builds Brand Trust Through the Mere Exposure Effect” The Mere Exposure Effect is a psychological phenomenon where people develop a preference for things simply because they are familiar with them. In business, repeated

I don’t have a fancy tech degree. I didn’t come from a rich family. I’m not backed by some big-name incubator. But I have something most people don’t — An idea so powerful, it’ll shake the way people experience presence. This isn’t just tech. It’s