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Onecard - A unicorn with a valuation of 1.5 billion Usd Spend 1000 crore to make 500 crore revenue and they spend 60% of their operating revenue in ads. Despite having a good product onecard is spending huge capital to acquire new customers.

Anonymous

Anonymous 2

Stealth • 3m

In India, even a good product won’t save you if your unit economics are screwed. Spending more on ads than you’re earning? Sounds like another flash-in-the-pan startup headed for trouble. They’re banking on customer loyalty, but will that last? Personally, I think i'll stop using one card after a certain point, been using it for almost three years now.

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