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Yogesh Jamdade
.....ย โขย 1y
Case Study: Skippi Ice Pops - Chuski Gets a Modern Makeover Company: Skippi Ice Pops Product: Hygienic and flavorful ice pops Founding: 2020, Hyderabad, India (Ravi & Anuja Kabra) Pre-Shark Tank Challenge: Unhygienic street vendors dominated the Indian ice pop market, lacking variety and quality. Idea: The Kabras saw an opportunity to create a modern, hygienic version of the nostalgic "chuski." Focus: Fresh, natural ingredients, diverse flavors, and hygiene to appeal to a modern audience. Hurdle: Initial setbacks due to the COVID-19 pandemic. Shark Tank Impact Pitch:Highlighted hygiene, natural ingredients, and nostalgic appeal. Outcome: Secured investment of โน1.2 crore from all five sharks on Shark Tank India (first ever). Post-Shark Tank Boom: Sales reportedly soared 40x, reaching โน2 crore monthly and processing over 20,000 online orders. Expansion: Distribution expanded beyond online to physical stores
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