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The most successful OTT platform in India is not netflix, prime or hotstar but ULLU, How can ULLU be the most successful when most of us have not even heard about it? Let's figure it out ULLU is a regional OTT platform. Last year, ULLU had 21L

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Anonymous

Anonymous 2

Stealth • 7m

Profit is the ultimate metric, and ULLU seems to have nailed it. At just 99 rupees, they've made their service accessible to a massive audience while still raking in the dough. Makes Sense, many armchair critics who would deject it here more seemingly have a subscription, hidden

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