Hey, I'm on Medial • 1y
The Indian Consumer Landscape is transforming rapidly! A growing segment of consumers, particularly in urban centers, now prioritize comprehensive, high-quality experiences over cheap deals. This shift is evident in the surge of premium subscriptions that offer not only speed but also a holistic brand experience. The COVID-19 pandemic accelerated this transformation, making consumers value experiences and connections with brands over price tags. As a result, consumers are seeking meaningful interactions with brands that go beyond transactions. Rising disposable incomes, digital payment methods like Buy Now, Pay Later (BNPL), and increased credit card usage have further fueled this trend. These factors have empowered consumers to explore premium offerings, creating a market where value takes precedence over price. Hence,Businesses that focus on creating a holistic and fulfilling customer journey will gain a competitive advantage.
Hey I am on Medial • 9m
Idea: A platform for local language content creators (bloggers, vloggers, podcasters) to share their content and get paid via ad revenue or subscriptions. Monetization: Ads, subscription-based premium content, partnerships with brands looking to ente
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Guava Trees Softech Pvt • 1y
I see one loop whole opportunity for newbee clothing brands not fashion brands or fast fashion brands. There is one gap spotted which is gap for mass premium audience, people started looking out for new brands in that space with attractive designs. T
See MoreBusiness enthusiasti... • 1m
“Silent Signals: How Brands Speak Value Without Saying a Word” Signal Theory explains how people interpret visible cues as indicators of hidden qualities. In business, brands use signals to suggest value, quality, or trust—especially when actual exp
See Moreobsessed with why an... • 5m
Did you ever notice that Blinkit & Zepto show different prices on Android vs. iOS? It’s not a glitch though, its dynamic pricing at play! But whyis it happening? ✅Brands tweak prices based on user behavior, ✅ They pay commission to the App Store
See MoreThe Way I See It • 1y
"Has anyone here bought clothing from the brand Rare Rabbit? I'm curious about the overall quality, durability, and fit of their products. How do they compare to other brands in a similar price range? Any insights or personal experiences would be gre
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