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Why OpenAI's SearchGPT won't kill Google Search anytime soon

Economic TimesEconomic Times · 1m
Why OpenAI's SearchGPT won't kill Google Search anytime soon

OpenAI's new search tool, SearchGPT, had been seen as a potential challenger to Google's dominance in the search space. However, concerns about its accuracy were raised by AI researchers and Perplexity AI's founder, highlighting the need for improvement. Despite its potential, the future of GenAI-based search dethroning Google Chrome remains uncertain. If successful, it could revolutionize how users interact with AI. OpenAI plans to integrate the search features from SearchGPT into ChatGPT. Both OpenAI and Perplexity AI have taken different approaches to monetize search and partnership with publishers and content creators. The challenges lie in providing reliable and accurate information while ensuring easy access for users.

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