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DAMALLA PIYUSH NARAYAN

"Building products, ... • 27d

8-Step Pre-Launch Playbook Months 1–3: Ideation & Validation Solve problems you know deeply. Survey 100+ users. Build a no-code MVP (Bubble/Webflow). Test aggressively for PMF. Weeks 2–4: Market Research Analyze market size (NASSCOM, Deloitte). Map competitors. Define a clear UVP. Use Google Trends and SimilarWeb. Month 4: Business & Financials Create a Lean Canvas. Forecast 18-month cash flow with scenarios. Factor India’s volatility. Build buffers. Weeks 2–4: Team & Legal Find complementary co-founders. Draft founder agreements with lawyers. Register under DPIIT. Handle GST and IP early. Funding (Ongoing) Bootstrap first. Raise with traction. Use milestone-based rounds. Explore Atmanirbhar Bharat schemes. Month 5: Marketing & GTM Choose channels. Set CAC/LTV targets. Build feedback loops. Test messaging. Post-Launch Track KPIs weekly. Iterate fast. Scale only after PMF. Protect runway. Quarterly Review risks, seek mentors, course-correct, stay cash-focused.

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