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Thujori Phesao

OURI: Choises, Not T... • 23d

I need your help, I am Building a skincare brand. Hit me with the dumbest reasons why it might fail I want to see how bulletproof (or clueless) I really am.

11 Replies

Replies (11)

Dr Bappa Dittya Saha

We're gonna extinct ... • 23d

If the product is shit! if it doesn't form a habit.

Anonymous 1

Hey I am on Medial • 23d

Too many competitors first of all

2 Replies

Anonymous 2

Hey I am on Medial • 23d

Highest CAC in this category, highest returns, and dead stock issues. People forget skincare brands very easily tbh

1 Reply

Manish Kumar sah

Hey I am on Medial • 22d

at least add some brief to it so that it could be criticized..

Yuktesh Gowda

Hey I am on Medial • 22d

I think instead of building a stand alone skin care brand you can build a brand that has like a functional clinic set up and give information to the customer on what he needs to use to get better skin and sell him your own product range.

Deep Chakraborty

To Try Around and Fi... • 23d

I have a Marketing Agency, worked with multiple cosmetic brands. Some valid reasons : 1. High Return rates (expect 30% of return) 2. Fake Orders 3. No repeat customers 4. Very high Cac 5. Bad Landing Page and UX overall 6. Wrong messaging in creatives. 7. Wrong shoots with Models with products (F**ed uo lighting, wrong focus, dirty products etc. etc.) 8. No Trust 9. Generic Ingredients 10. No Bulk Orders

Aaditya Battin

Technical analyst • 23d

costing of brand advertisement ways people reachout promotions are also some vital roles which downtrend your brand

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This is Glukos brand in US market doing really well, I think you guys should start focusing on this product research and taste. this product become 100% hit in Indian market soon.

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