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Ankush Sharma
Business Consultant ... • 2d
You built for scale. But skipped the ₹𝟮𝗖𝗿 𝗴𝗿𝗮𝗻𝘁 that would’ve paid for your infra. Founders today are deploying AWS like it’s free water— while ignoring the ₹2Cr+ in non-dilutive capital the Indian government is begging you to use for infra, cloud, and tooling. Let’s be honest: → You raised ₹4Cr. → Burned ₹65L on infra, software, tooling. → Lost 12% equity in the process. → And never once checked if MeitY or MSME schemes could’ve funded it. You gave away ownership for what could’ve been subsidized. 👇 Here's what 99% of Indian founders sleep on: ➤ ₹2Cr grant via PLI (IT Hardware/Electronics) → Pays for your infra scale-up, labs, infra-heavy deployment stack → You don’t need revenue—just a DPIIT tag + sector alignment ➤ ₹50L–₹1Cr MSME subsidy → Cloud, tooling, infra support for DPIIT + UDYAM-registered startups → Especially powerful for deeptech, IoT, robotics, EV infra players ➤ ₹25L+ MeitY Startup Scale-up Grant → For compliance tools, testing infra, infra-heavy GTM costs → Bonus: works even for early-stage teams via incubators But most founders skip it because: → “Too much paperwork.” → “I don’t know who to talk to.” → “We’ll raise instead.” Here’s the real burn: You just gave away 10–15% equity… …when the government was handing you the same cash with 0% dilution. Infra isn't just infra. It’s leverage. And you just sold it cheap. ♻ Repost to stop another founder from bleeding equity.
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