Business was smooth at first. We visited farms, built strong networks with local and regional breeders and traders, and began trading birds — buying at X, selling at Y, and adding a small commission. Transport charges were handled separately, depending on the destination. Then, things started to shift. As the lockdown continued, the market became saturated. Everyone wanted in — low investment, high returns. But most newcomers underestimated the high maintenance and care these birds required. Many couldn’t sustain it, and the whole process started to collapse. For those already in the business, it became a nightmare. It reminded me of the tech waves we see now — full stack development, then data science, now AI. Everyone jumps on the bandwagon. And just like that, many people today are pivoting to entrepreneurship — not from clarity or conviction, but out of hype. Fundraising stories, flashy Instagram reels, and the luxurious lives of a few founders paint a misleading picture. But the reality? It’s messy, risky, and not for the faint-hearted. Follow me for more unfiltered lessons and stories from the ground.
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