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hardest part is to actually start

perfect positioning and marketing. a product worth millions gets scrapped if positioned wrong. take example of Tata Nano

start doing execution is the toughest part I think as many avoid it.... and do not start a business just go with jobs.

There were 2 types of products in the market The first is shok ka liya purchase kar liya then repeated purchase nahi hoga like a season business jis season ma jiski demand ho usma business karo 2nd is repeated purchase ho. hardest part is what is our product? aja kal asi market situation hai like trend aya and chala gaya, aja tuma kisi product ki reached karo ga then, setup karo ga kaha kaha hamara product sell hoga kya pricing hogi and all and tum launched karo ga to pata chala ga ya product aba koi purchase hhe nahi kar raha hai so the difficult part is what is your product? as well as asa nahi hai ki trend chala gaya to tumara product nahi sell hoga, then startup hamara jasa Marketer ka pasa aa kar hama approach kara ga then hama sell karva bhi daga:) it's me pratik