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The Hustler

Become the 1% • 16d

"Ather Powers Up: Ditches 'Sasta' Scooters to Take the High-Voltage Road to 300cc Glory!" Ather Energy’s bold move into the 125–300cc e-bike segment feels like watching a clever underdog enter the big leagues with a confident grin. Tarun Mehta’s game plan? Take on the giants, skip the "sasta strategy," and bet big on quality and real-world use cases. It’s gutsy—and refreshing. Sure, their stock stumbled on day one, but let’s face it, innovation rarely gets a red carpet. If Ather nails performance and pricing while dodging the PLI pothole, they might just zoom past the skeptics. Buckle up—this ride could get exciting!

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