Stop falling for highlight reels. You see someone blow up online and think: “Damn, they made it overnight.” What you didn’t see: The 5 years of bad ideas The embarrassing pivots The ignored tweets and ghost town launches The months they considered quitting The projects that flopped so hard nobody even remembers them Every ‘overnight success’ you admire is standing on a graveyard of failed versions of themselves. The difference is — they didn’t stop. And you shouldn’t either. Forget going viral. Forget instant wins. Stack your work in silence. One day you’ll wake up and people will say “you got lucky.”
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