Founders shouldn’t just build, they should create too. Create content on social media. Make videos, record podcasts, write newsletters, send tweets, publish essays. Not saying do everything, just do one thing, really well. When you do it, you don’t j
𝘄𝗵𝘆 𝗶 𝗱𝗼𝗻’𝘁 𝘁𝗵𝗶𝗻𝗸 𝗺𝗲𝘁𝗮 𝗶𝘀 𝘄𝗶𝗻𝗻𝗶𝗻𝗴 𝘁𝗵𝗲 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 𝗴𝗮𝗺𝗲
𝐢𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦? they just bought it.
𝐰𝐡𝐚𝐭𝐬𝐚𝐩𝐩? also bought it.
𝐭𝐡𝐫𝐞𝐚𝐝𝐬? no one really uses it.
𝐦𝐞𝐭𝐚𝐯𝐞𝐫𝐬𝐞? big hype, went
